Dream it, Plan it, Book it has long been the mantra of the golden “three stages of travel” decision. But in today’s highly connected world, “dream it, plan it, book it” has added a fourth stage: “SHARE IT.”

We all know that when a consumer has a great travel experience, they are going to tell many of their friends about their experiences. They will share it on Facebook, Twitter, Instagram, Pinterest and other favorite social media platforms. However, perhaps the most personal and meaningful share will be face to face with the family, friends and coworkers. All of which is good for you, the exhibitor, if they had a positive experience in your destination or with your travel product.

You see, travel begins and ends with a story; and travel stories start with a dream.


In the business of tourism marketing, we are always looking for ways to attract new potential visitors. And there's an opportunity sitting right under your nose, social media. Social media can act as a gateway for new travelers and start them dreaming, help them planning and assist all the way to booking. In this episode of the Social Media Success Series, we'll dive into actionable items to get dreamers and turn them in to bookers.


October 25-26, 2014

January 10-11, 2015

Santa Clara
January 24-25, 2015
  San Diego
February 14-15, 2015

Long Beach
February 21-22, 2015

Washington D.C.
March 7-8, 2015

Introducing the technology that will make Travel & Adventure Show attendee and exhibitor interaction easier and more effective to give you a higher ROI.

The interactive app and show floor map, designed by ShowPlanner, offers attendees and exhibitors a different, dynamic way to connect and share information quickly and easily pre-show, at show and post-show.

Dream it: the app and map allows attendees to find what booths they want to visit before the show.
Plan it: attendees are able to share their information with exhibitors (and vice-versa) as simply as scanning a QR code.
Book it: by logging into their individual portal, exhibitors can easily follow up with booth visitors to create more ROI opportunities and destination/tour bookings.


More often than not, your participation in the Nation’s Leading Travel Show is a vital part of being a true member of the travel industry. By maximizing your presence at the show, you are putting your destination in a unique position to gather qualified leads which ultimately leads to high ROI. Here is what you need to consider when you’re planning for the Travel & Adventure Show to maximize your show presence.

Your Trade Budget
Before starting to plan your eye catching, revenue boosting booth, make sure to create a budget for everything from pre-show marketing to post-show lead follow ups. This budget should include things such as promotional items, staff travel, hotel arrangements, actual booth space, electricity, marketing items, etc.

Your Target Audience
Our Show Series attracts an audience of highly qualified, affluent travel enthusiasts who are looking to book their next vacation. Mix in some press members and trade professionals, and there’s your show population. This being said, your exhibit needs to be attractive to an audience who doesn’t necessarily know everything about the industry and your travel brand. So, bring the discussion to a level where most everyone can easily understand and respond to.


Share your Success Stories From the Shows.
Want to be featured in an upcoming issue?
Tell us what you are doing, and you could be in our next issue.

Contact Us Today at 203-878-2577 or


Show News Bytes:

Travel Channel's Bert Kreischer to Speak in Dallas.

Look Who's Coming…
Exhibitors Signed up Since July 24

Tourisme Quebec
Taiwan Tourism
Air New Zealand Vacations
San Diego Zoo Global
U.S. Dept. of State
Beaches of Fort Myers & Sanibel
London Connection
Voyages to Antiquity
Walton County TDC International
Israel Ministry of Tourism
Pullman Railway (Iowa Pacific Holdings)
Mississippi Tourism
Black Oak Casino
Cruise & Maritime Voyages
Great Safaris
Santa Catalina Island Co.
Royal Caribbean
SeaWorld Parks & Entertainment
Top Flight Media
Fayetteville Area CVB
Forever Resorts
Cultural Folk Tours, Inc.
Tahiti Tourisme North America
Atlantis Adventures
Amazing Adventures Travel
Visit Corvallis
Landmark Resort
Lantern Travel
Sakten Tours and Treks
Mafigeni Safari Co.
Saba, Dutch Caribbean
Chumash Casino Resort
Lake Powell Resorts and Marinas
Puerto Rico Tourism Company
Costa Rica Tourist Board
Greater Lansing
Manistee CVB
Down Under Answers
Cove Haven Entertainment Resorts
Aquarius Casino Resort
Samoa Tourism Authority
Adventure Center
Exit Glacier Guides
Adventure Center
Dutchess County Tourism
Travel Indochina-Asia Specialists
The Sun Runner Magazine

Reserve Your Booth Today!

November 2-3, 2013

January 11-12, 2014

Santa Clara
January 25-26, 2014

Los Angeles
February 8-9, 2014

Washington D.C.
February 22-23, 2014

San Diego
March 29-30, 2014

Call: 203-878-2577

Click Here to Request More Info